NG
NeameGraph
for Shepherd Neame
Digital Discovery Report
LIVE DATA · Friday 10th April 2026 to Friday 10th July 2026 · generated Friday 10th July 2026 12:45am
Period WeekFortnightMonthQuarterYear CSV for this period
Introduction: why this report exists

Customers now find Shepherd Neame pubs before they ever reach a website.

This edition is generated from live NeameGraph and Yext data for Friday 10th April 2026 to Friday 10th July 2026, across 275 active pubs. Three chapters: is our data ready, are we being found, and do people then act. Every figure names its source; a figure we cannot yet evidence is a named gap, never an invention.

Chapter one: Found

Presence: where the estate can be discovered

"Are our pubs present and correct on the surfaces where people look?"

285
live entities syndicated via Yext (live API call)
the listings network Yext feeds
231
pubs with a verified Google profile link on record
presence coverage from identity links
8,216
Yext field changes detected this quarter
▲ 13369% vs prior quarter

Presence data is live: the estate's listings are syndicated through Yext and every field change is detected and logged by the nightly harvest (last run: 2 facts updated, 0 added). Performance figures for these listings (views, clicks, direction requests) are a named gap: the Yext Analytics module is not enabled on the account key, verified 09-Jul; enabling it, or the Google feed, unlocks this chapter's outcome numbers.

What to do next: ask Yext support to enable the Analytics API on the account (one setting, no build), or land the Google Business Profile feed. Either fills this chapter with views and actions.
Sources: Yext live entities call · pub_identity_links · yext_harvest_changelog/runs (NeameGraph DB, live)
Chapter two: Chosen

High-intent actions: discovery turning into visits

"Once found, do people act: directions, calls, bookings?"

99,490
direction requests · Dec to Feb (quarterly, cited)
≈ 1,100 people a day asking the way
TBC
calls and booking clicks
named gap: lands with Yext Analytics or the Google feed
TBC
voucher and menu engagement
named gap: GA4 events partial across estates

The quarterly exec numbers prove the demand exists; the live feed for this chapter is the same unlock as chapter one. Until then this chapter carries the cited quarterly figures and states its gaps plainly.

Sources: SN Q1 exec deck slide 3 (Dec 25 to Feb 26) · gaps per citation guard: no anchor, no claim
Chapter three: Ready

The data engine: is the estate machine-readable?

"Is the foundation sound, current, and fixing itself faster than it breaks?"

12,058
schema updates generated this quarter · 241 pubs
▲ 27% vs prior quarter
10,265
of those pushed live to Drupal
255 engine runs completed this quarter
228
open data fixes for the web team · 50 pubs
the fix list, live from the hygiene sweep

Live from last night's run: 239 pubs scanned · 1031 page outcomes: 0 queued, 1 blocked, 1030 skipped/ignored. Page health across the crawled estate: 928 pages amber and 104 red, with none yet earning green: that is the improvement baseline this report will move. Essential SEO fields are 66% complete on the average pub (geo essentials 12%), and every pub still misses at least one essential field: the fix list is real work, not decoration.

What to do next: nothing to commission. This chapter regenerates itself from the nightly engine; the fix list is the web team's working queue.
Sources: pub_schema_versions · pipeline_run_log (2026-07-09) · v_pub_page_scores · v_pub_scores · v_pub_hygiene_summary (all live)
Chapter four: What changed

The websites themselves: every change the nightly watch caught

"What actually changed on our pub websites, and what did the engine do about it?"

1,661
website changes detected this quarter
pages, PDFs, menus and metadata
0
changes in the prior quarter
same watch, previous window
TBC
web-team tickets closed (Halo)
named gap: plugs in via Halo API or the weekly export
PageChangeSummary
https://www.whitelionselling.co.uk/walks-trailspdf_changedWhite Lion /walks-trails PDF changed: 5_mile_circular_walk_-_the_white_lion_-_logo2.pdf.
https://www.whitelionselling.co.uk/walks-trailspdf_changedWhite Lion /walks-trails PDF changed: 4_3_4_miles_circular_farm_valley_walk_-_the_white_lion_-_logo.pdf.
https://www.whitelionselling.co.uk/walks-trailspdf_changedWhite Lion /walks-trails PDF changed: 2_1_3_mile_cirular_walk_-_the_white_lion_-_logo_1.pdf.
https://www.abbeyhotelbattle.co.uk/content_changedAbbey Hotel home page content changed on the webpage.
https://www.yeoldepumphouse.co.uk/diningcontent_changedYe Olde Pumphouse /dining content changed on the webpage.
https://www.yeoldepumphouse.co.uk/diningpdf_newYe Olde Pumphouse /dining now links to a new PDF: Food menu apr26.pdf.
https://www.yeoldepumphouse.co.ukcontent_changedYe Olde Pumphouse home page content changed on the webpage.
https://www.yeoldepumphouse.co.uk/contact-uscontent_changedYe Olde Pumphouse /contact-us content changed on the webpage.

Every change is caught by the nightly watch: what page, what kind of change, and the decision the engine took (regenerate the schema, flag for review, or ignore). This is the working evidence behind the schema counts in chapter three.

What to do next: plug in Matt's Halo ticket feed (API key from SN IT, or his existing weekly closed-tickets export) so the web team's completed work sits beside the changes the engine caught.
Sources: sentinel_extract_change_log (live) · Halo: named gap pending access
The estate split: schema activity this quarter
EstateSchema updatesReading
Managed pubs3,425Highest content churn; updates follow real page changes.
Tenanted pubs8,594Includes the tenanted new-homes group.
Whole estate12,058Prior quarter: 9,469. Year-on-year column starts Dec 2026 (history begins Dec 2025).
Source: pub_schema_versions joined to pubs.estate_type (live)
Appendix: how to read this report

Cadence: Scan (collate) then Compare (prior period now; year-on-year from Dec 2026) then Report (narrative per chapter) then History (each edition is filed). The CSV beside this file is the weekly-report export. Found and Chosen complete when Yext Analytics is enabled or the Google feed lands; Ready is fully live today.

NeameGraph · built for Shepherd Neame by PubAgent Limited
Live edition · generated Friday 10th July 2026 12:45am