SNWD
Web & Digital Discovery Team
Shepherd Neame · Est. 1698
Digital Discovery Report
LIVE DATA · Wednesday 10th June 2026 to Friday 10th July 2026 · generated Friday 10th July 2026 11:21am
Period WeekFortnightMonthQuarterYear CSV for this period
Introduction: why this report exists

Customers now find Shepherd Neame pubs before they ever reach a website.

The way people find a pub has changed. They ask their phone, they tap a map, and a machine reads our pubs before a person ever does. This report follows that trail across our 275 pubs and asks three plain questions. Is our data ready for the machines. Are we being found. And once found, do people act. It rebuilds itself from live data, so the numbers are today's, not last month's. Every real number carries where it came from. The figures shown in violet are examples, there to show what a chapter looks like once its feed is switched on. They are never real numbers.

Chapter one: Found

Presence: where the estate can be discovered

"Are our pubs present and correct on the surfaces where people look?"

285
live pub listings kept in sync through Yext
read straight from Yext, live
231
pubs with a verified Google profile link on record
presence coverage from identity links
911
Yext field changes detected this month
▲ 5594% vs prior month

Our listings are the shop window on the surfaces people actually use, the map and the search box. NeameGraph keeps them syndicated through Yext and checks every field overnight, so the window stays clean. Last night it updated 2 facts and added 0. The views and taps behind those listings, how many people looked and asked for directions, live in Yext as well. NeameGraph already reads Yext every night, so those numbers plug straight into this chapter. No new supplier, nothing to wait for.

What to do next: switch the Yext view-and-tap figures on. NeameGraph already has the pipe to Yext, so it is a wiring job, not a new build.
Sources: Yext live entities call · pub_identity_links · yext_harvest_changelog/runs (NeameGraph DB, live)
Chapter two: Chosen

High-intent actions: discovery turning into visits

"Once found, do people act: directions, calls, bookings?"

99,490
direction requests, Dec to Feb (from the quarterly figures)
about 1,100 people a day asking the way
4,180Sample
calls and booking clicks
an example. Turns real when the Yext view-and-tap figures are on
1,260Sample
voucher and menu engagement
an example. Turns real when the site's own visit data is wired in

Being found is only half the job. The other half is what people do next, ask for directions, tap to call, book a table. We already know the appetite is there. Close to a hundred thousand people asked their phone the way to one of our pubs in a single quarter. The calls and bookings behind that number come down the same Yext pipe as chapter one, so they land here the moment we turn them on.

Source: the Q1 board figures (Dec 2025 to Feb 2026). The example numbers are marked, never mixed in as real.
Chapter three: Ready

The data engine: is the estate machine-readable?

"Is the foundation sound, current, and fixing itself faster than it breaks?"

194
schema updates generated this month · 85 pubs
▼ 87% vs prior month
184
of those pushed live to Drupal
142 engine runs completed this month
228
open data fixes for the web team · 50 pubs
the fix list, live from the hygiene sweep

Here is last night's sweep. Run summary unavailable.. Across the crawled estate, 928 pages sit amber and 104 red, and none are green yet. That is not bad news. It is the starting line this report exists to move. On the average pub, 66% of the essential search fields are filled in, geo essentials 12%, and every pub is still short of at least one. The fix list is real work, not decoration.

What to do next: nothing to commission. This chapter regenerates itself from the nightly engine; the fix list is the web team's working queue.
Sources: pub_schema_versions · pipeline_run_log (2026-07-10) · v_pub_page_scores · v_pub_scores · v_pub_hygiene_summary (all live)
Chapter four: What changed

The websites themselves: every change the nightly watch caught

"What actually changed on our pub websites, and what did the engine do about it?"

187Sample
website changes detected this month
illustrative: the live counter restarts when the change logger is restored (silent since 2026-05-21)
1,661
changes in the prior month
same watch, previous window
6Sample
web-team tickets closed (Halo)
illustrative from sample-halo-tickets.csv
5Sample
projects on the Monday board
illustrative from sample-monday-projects.csv

No website changes were logged this month. The change detector last wrote on 2026-05-21 after logging 1,661 changes in the window before: seven summer weeks of total silence across the estate needs verifying, so this figure is flagged for a health check rather than read as "nothing changed".

What to do next: drop your weekly Halo and Monday exports into the report. It reads them on the spot, so the team's finished work sits right beside the changes the engine caught. Have a go below.
Source: the nightly change watch, live. Halo and Monday come from your own weekly exports, dropped straight in.
Try it: bring in your own week

Drop in a Monday board or a ticketing export

This is the drop-in working live, right here in your browser. Pick your weekly Monday board export or your Halo ticket export and the report reads it on the spot. No upload, no waiting, nothing leaves this page. It is the same reader that runs every night, shown so you can see how your own week would land.

Runs entirely in your browser. The live report reads the same files from a folder each morning.
The estate split: schema activity this month
EstateSchema updatesReading
Managed pubs120Highest content churn; updates follow real page changes.
Tenanted pubs74Includes the tenanted new-homes group.
Whole estate194Prior month: 1,466. Year-on-year column starts Dec 2026 (history begins Dec 2025).
Source: pub_schema_versions joined to pubs.estate_type (live)
Appendix: how to read this report

How it works, in plain terms. Gather the numbers, compare them against the period before (and the same period last year, once a year of history has built up), tell the story chapter by chapter, and file every edition so nothing is ever lost. The button up top hands you this period as a spreadsheet for the weekly report. Found and Chosen fill out as the Yext view figures are switched on. Ready and What changed are live today.

Shepherd Neame Web & Digital Discovery Team · reporting engine: NeameGraph (PubAgent)
Live edition · generated Friday 10th July 2026 11:21am